Loadingā¦
20
I was at a brewery in Asheville and saw something smart with their coasters
They had these thick cardboard coasters with a QR code that didn't just go to a menu. It went to a short video of the brewer talking about that week's special beer. I scanned it and watched the whole thing, maybe 45 seconds. It made me want to try the beer way more than just reading a description. Has anyone else seen a business use QR codes in a cool way like that?
3 comments
Log in to join the discussion
Log In3 Comments
abby8367mo ago
I always thought QR codes were useless, but that video idea is actually smart.
7
shah.matthew7mo ago
That "useless" feeling is exactly why they work, because you only scan when you really want to.
7
seana146mo ago
It's a good shift, abby836. The trick is putting them where they solve a real problem, like skipping a long menu link. That makes them feel helpful, not just a gimmick.
5